5 Ways to grow your business with LeadPages

LeadPages examples

If you are like most business owners, you struggle with picking the right tools for a project you are working on.

Sometimes there are too many choices, others times, you don’t know if a tool is any good.

As a result, you end up buying a lot of tools you won’t ever use and waste a lot of money in the process.

When I recently redesigned my blog, one of my goals was to spend less time building things for my business and more time growing my business.

That’s one of the reasons why I looked at using LeadPages to help me with that.

Instead of telling you how great the tool is (because it really is), I thought I would share with you some examples of how LeadPages has helped me grow my business.

Here are five LeadPages examples.

5 LeadPages examples

Continue reading 5 Ways to grow your business with LeadPages

How to display Instagram photos on your Facebook Page using Shortstack

According to Digital Trends, Instagram grew its users by 23% in 2013 compared to a 3% decrease in Facebook user growth.

With Instagram’s significant growth, you can take advantage of this to grow your Instagram account.

To do this, you can create a Facebook landing page tab to display your Instagram content on your Facebook Page.

Why create a Facebook landing page tab to display Instagram photos?

By having a Facebook landing page tab to display your Instagram photos, this gives you an opportunity to leverage your Facebook fans and to share your Instagram photos and videos with them.

This can also be a valuable opportunity to:

  • Grow your Instagram followers
  • Promote hashtags

Example of Instagram photos on a Facebook Page

Here is an example of the Facebook landing page tab you are going to create using Shortstack.

Instagram on a Facebook landing page tab

 

Displaying Instagram content on your Facebook Page using Shortstack

To display your Instagram photos and videos on your Facebook Page with the help of Shortstack, watch this video tutorial.

Continue reading How to display Instagram photos on your Facebook Page using Shortstack

How to bring back Facebook questions to Facebook Pages

Are you looking for more ways to interact and engage with your fans?

Previously, you could use the Facebook questions feature to ask questions and run polls on your Facebook Page.

This allowed page owners to set which answers fans could select from.

Facebook questions
Example of Facebook questions

When Facebook removed the questions feature, Facebook Pages lost a valuable tool to engage with their fans.

Pages had to resort to posting a status update and let fans add their own answers through Facebook comments.

This meant you could end up with a variety of different answers. to your question.

If you were looking for a specific one, this would skew your results.

Today we are going to teach you how to add back the ability to ask questions and run polls on your Facebook Page with the help of Shortstack.

Why create a Facebook landing page tab to display polls and questions?

According to Social Bakers, polls and questions can help increase engagement.

They can also add variety to your Facebook Page. This way you are not just posting text updates or photos.

Example of a Facebook Page with a poll widget

Poll widget on a Facebook Page

Let’s get started teaching you how to add questions and polls to your Facebook Page using Shortstack.

Running Facebook polls and questions on a Facebook Page using Shortstack

To run Facebook polls and questions on your Facebook Page, watch this video tutorial. Continue reading How to bring back Facebook questions to Facebook Pages

How to use Shortstack to display YouTube or Vimeo videos on your Facebook Page

Does your business create a lot of YouTube or Vimeo videos?

Instead of letting them sit on your video channels, you can create a Facebook landing page video wall to display them.

Why create a Facebook landing page tab to display videos?

By having a Facebook landing page tab to display your YouTube or Vimeo videos, you have one place to direct fans.

This way they can see all of your videos in one place.

What is great about the method we are going to teach you is that you can choose to display all of your videos, choose specific playlists, and more.

This way you can customize the experience for fans based on what is important on your video channels.

Example of videos from YouTube embedded on a Facebook Page

YouTube videos on a Facebook landing page tab
Example of videos on a Facebook Page using Shortstack.

Let’s get started teaching you how to display your videos from YouTube or Vimeo on your Facebook Page using Shortstack.

Display YouTube videos on your Facebook Page using Shortstack

To display your YouTube videos on your Facebook Page with the help of Shortstack, watch this video tutorial.

Continue reading How to use Shortstack to display YouTube or Vimeo videos on your Facebook Page

5 Ways to use Facebook Call to Action buttons to get better results

Facebook recently announced Facebook Call to Action buttons as a way for businesses to add buttons to Facebook Ads and posts to help improve engagement on Facebook.

This is great news for business owners and marketers as you will now have the opportunity to make your content stand-out in the news feed.

With Facebook Call to Action buttons, you have five types of buttons to choose from to help get your message across.

To help you begin implementing Facebook Call to Action buttons on your Facebook Page posts and in Facebook Ads, I put together a guide on the different types of call to action buttons and included examples on how you can use each type of button.

5 Uses for Facebook Call to Action buttons

Continue reading 5 Ways to use Facebook Call to Action buttons to get better results

How to add Facebook Call to Action buttons to ads and posts to improve click-throughs

Do you wish you could get better engagement in the Facebook news feed with your Facebook posts?

Facebook has added the ability to include Facebook Call to Action buttons in Facebook Ads and Facebook organic posts.

These new types of buttons are good news for direct marketers because you can now include direct calls to action in your posts.

What are Facebook Call to Action buttons? 

Facebook call to action buttons let you add buttons to posts to help them stand out.

Here is an example of a Facebook post from Amazon with a call to action button.

Example of Facebook call to action buttons

Uses for call to action buttons

Right now, you can only create Facebook Call to action buttons for Facebook Ads or unpublished posts.

Follow the instructions below to learn how to create Facebook Call to Action buttons.

How to add Facebook Call to Action buttons

Continue reading How to add Facebook Call to Action buttons to ads and posts to improve click-throughs

How to display Pinterest on your Facebook Page using ShortStack

Does your business include Pinterest as part of your social media strategy?

If your business also maintains a Facebook Page, you can integrate your Pinterest account with your Facebook Page.

This allows you to share your Pinterest boards with your Facebook Page fans and build influence on Pinterest.

Today you are going to learn how to display your Pinterest boards on your Facebook Page.

Example of Pinterest boards embedded on a Facebook Page

Pinterest on a Facebook Page
Example of Pinterest on a Facebook Page using Shortstack.

Let’s get started teaching you how to display your Pinterest boards on your Facebook Page using Shortstack.

Display Pinterest on your Facebook Page using Shortstack

To display your Pinterest boards on your Facebook Page with the help of Shortstack, watch this complete video tutorial.

Continue reading How to display Pinterest on your Facebook Page using ShortStack

How to edit Facebook look back videos

In celebration of Facebook’s 10th Anniversary, they launched Facebook Look back videos.

Facebook Look back videos are a personalized way to see how your life evolved on Facebook since you first joined.

While Look back videos seem like a great idea, some users didn’t like that Facebook didn’t let you edit your look back video.

If you didn’t like your Facebook look back video, don’t worry.

Facebook will let you edit Facebook look back videos.

To edit your Facebook look back video, follow these instructions.

How to edit Facebook Look back videos

Continue reading How to edit Facebook look back videos

The complete guide to using Facebook Paper

Facebook recently launched a new product called the Facebook Paper app.

Facebook Paper joins a long list of existing apps that let you perform individual Facebook functions on your mobile device.

One thing is certain, Paper is a radical departure from what you are used to using to view your Facebook news feed updates.

What is Facebook Paper?

Paper is a mobile app that let’s you explore news and stories from your Facebook news feed.

What is neat though is that Paper is a cross between the traditional Facebook app and Flipboard, a social news tool.

One thing I really like about the app is the clean look and feel.

It is also very refreshing not to have Facebook Ads to distract you.

Screenshot of the Facebook Paper app
Facebook Paper let’s you view news and stories from Facebook in a refreshing way.

How does Facebook Paper work?

I’ve had a few days to use the Facebook Paper app. Basically, it let’s you setup different sections such as Facebook, Headlines, Tech, Sports, Enterprise, Home, and more. 

With Paper, you can view stories from your news feed or jump to a section to see updates from pages in that category.

While that doesn’t sound much different from using Add Interest lists to sort your news feed, it is because you are viewing updates from your own news feed, but also from pages you may not be connected with on Facebook.

Tech section in Facebook Paper
Example of stories in the tech section of Facebook Paper.

Enough about the look and feel of Facebook Paper, it is awesome! Take an exclusive look into how to use Facebook Paper with this video walk-through.

Continue reading The complete guide to using Facebook Paper

How to turn off Facebook Ads in three easy steps!

Do you create Facebook Ads for your business or for clients?

Have you ever needed to turn off Facebook Ads campaigns?

This article is going to teach you how to turn off Facebook Ads within Facebook Ads Manager.

Why turn off Facebook Ads?

I manage Facebook Ads for clients and often get asked how to turn off Facebook Ads.

This happens because they were using Facebook Ad coupons and wanted to test out Facebook Ads.

Other reasons why they want to turn off Facebook Ads are because they have finished running their ads campaign.

Knowing how to stop Facebook Ads is important to know how to do for the following reasons:

  • Don’t get charged for Facebook Ads you didn’t intend to run
  • Stop Facebook Ads that aren’t working (and fix them)

How to turn off Facebook Ads

Continue reading How to turn off Facebook Ads in three easy steps!