Facebook recently announced Facebook Call to Action buttons as a way for businesses to add buttons to Facebook Ads and posts to help improve engagement on Facebook.
This is great news for business owners and marketers as you will now have the opportunity to make your content stand-out in the news feed.
With Facebook Call to Action buttons, you have five types of buttons to choose from to help get your message across.
To help you begin implementing Facebook Call to Action buttons on your Facebook Page posts and in Facebook Ads, I put together a guide on the different types of call to action buttons and included examples on how you can use each type of button.
One thing is certain, Paper is a radical departure from what you are used to using to view your Facebook news feed updates.
What is Facebook Paper?
Paper is a mobile app that let’s you explore news and stories from your Facebook news feed.
What is neat though is that Paper is a cross between the traditional Facebook app and Flipboard, a social news tool.
One thing I really like about the app is the clean look and feel.
It is also very refreshing not to have Facebook Ads to distract you.
How does Facebook Paper work?
I’ve had a few days to use the Facebook Paper app. Basically, it let’s you setup different sections such as Facebook, Headlines, Tech, Sports, Enterprise, Home, and more.
With Paper, you can view stories from your news feed or jump to a section to see updates from pages in that category.
While that doesn’t sound much different from using Add Interest lists to sort your news feed, it is because you are viewing updates from your own news feed, but also from pages you may not be connected with on Facebook.
Enough about the look and feel of Facebook Paper, it is awesome! Take an exclusive look into how to use Facebook Paper with this video walk-through.