Gaining engagement by being engaging

Engagement meterA lot of people think that in order to build engagement, you need to be in a big market – cities like New York, California or Washington DC. While this will guarantee you’ll have more people to reach – and traffic and people to compete against, it won’t guarantee that you’ll be able to engage better. In fact, your best opportunities are right around you and here’s why.
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You’re a Celebrity – no really!

Walk-of-fame star in Los Angeles, California

As I was out in Los Angeles the other day, I’ll admit, it was pretty hard not to notice all of the stars’ names on the ground. Michael Jackson, Britney Spears, Kobe Bryant and even the great Thomas Edison. For most people, you probably think that reaching their level is unattainable. One thing that we often forget though is that each and every one of those people started somewhere else. Sure, some people were in the right place at the right time, but that shouldn’t deter you. In fact, you may not realize it, but you’re actually already a celebrity yourself.

Already a celebrity, how can that possibly be?

Have you ever mowed a lawn for your neighbor, fixed a computer glitch for your friend, had someone ask you to teach them something or even had someone seek you out for advice? If you answered yes, you’re Continue reading You’re a Celebrity – no really!