Tag: Blogging Tips

How to Publish to Apple News to Increase Your Blog Readership

Do you have your own blog?

Are you getting regular traffic coming to your site to view your content?

Or maybe you’re creating lots of new content but your audience isn’t engaging with it – even if you’re promoting it to your email list and through your social media channels.

If you find you’re in this situation and you’re not seeing the results you would like, it’s time to look at spreading out your content to other channels to help you do some of the heavy lifting and drive more readers back to your site!

One way to do this is using Apple News Publisher.

If you’re not familiar with Apple News, it’s a news reader similar to Flipboard where you can easily view your favorite news sources, blogs and more from your iOS devices.

With more than 1 billion iOS devices sold, how would you like to bring some of those users over to your site to read your content?

In this article, you’ll learn how to publish to Apple News. This way you can start capitalizing on the large number of iOS users who will be using Apple News to read their favorite content.

Let’s take a look at how to add your blog to Apple News Publisher.

How to Publish to Apple News Continue reading How to Publish to Apple News to Increase Your Blog Readership

Stories that sell with Pushing Social’s Stan Smith

Stan Smith from Pushing Social

This interview with Stan Smith, founder of Pushing Social, is the tenth in an ongoing series of podcasts with individuals doing amazing things in social media marketing and blogging.

When I was out in San Diego at Social Media Marketing World, Stan and I sat down to talk about content marketing. Specifically, what is content marketing and what are some of the ways you can leverage it to grow your business.

In this episode, here is what we cover: Continue reading Stories that sell with Pushing Social’s Stan Smith

6 Tools to Help Bridge the Gap between Social Media and Blogger Outreach

Blogger outreach has often been synonymous with terms like guest posting and guest blogging in the past but it’s fast becoming a pivotal part of PR.

Successful blogger outreach relies on utilising as many channels of communication as possible and one of the most effective channels is social media.

By using social media you can reach bloggers much easier and when you do drop them an email later on to talk further (or pick up the phone) they will know who you are and be much more likely to take you seriously.

In this post I will show you a number of tools that help to bridge the gap between social media and blogger outreach.

Before we dive into the post, it’s important to note that when working on any blogger outreach you need to be targeting the right people and by that I mean you need to be targeting bloggers that are influencers within your target market. The tools that I have included below will help you target the right people.

Continue reading 6 Tools to Help Bridge the Gap between Social Media and Blogger Outreach