A few years ago, many people were asking the question, is social media a fad?
Today, more and more businesses are relying on social media to complement their overall marketing plan.
This is because social media is seen as a low cost alternative to traditional marketing.
As a result, this makes it a very attractive option for businesses that don’t have a huge marketing budget to work with.
In this article, I’m going to cover seven social media statistics that you can apply to your business to help generate higher engagement, more sales, and help you reach the right audience.
7 Social media statistics
Continue reading 7 Social media statistics that might surprise you
Do you wish you could get better engagement in the Facebook news feed with your Facebook posts?
Facebook has added the ability to include Facebook Call to Action buttons in Facebook Ads and Facebook organic posts.
These new types of buttons are good news for direct marketers because you can now include direct calls to action in your posts.
What are Facebook Call to Action buttons?
Facebook call to action buttons let you add buttons to posts to help them stand out.
Here is an example of a Facebook post from Amazon with a call to action button.
Uses for call to action buttons
Right now, you can only create Facebook Call to action buttons for Facebook Ads or unpublished posts.
Follow the instructions below to learn how to create Facebook Call to Action buttons.
How to add Facebook Call to Action buttons
Continue reading How to add Facebook Call to Action buttons to ads and posts to improve click-throughs