Category: Facebook

Learn about Facebook Profiles, Facebook Pages, Facebook Groups, Facebook Ads, Facebook Power Editor, and Facebook Insights.

What are Facebook Gifts

Today, Facebook announced another addition to their social networking site – Facebook Gifts. Now, instead of giving virtual gifts, you can give real gifts for real moments.

With this new feature tied in to Facebook Timeline, now whenever someone celebrates a milestone, a birth or a birthday, you’ll be ready to send them a gift – without leaving Facebook.

What I like about Facebook Gifts

One thing that I am looking forward to with Facebook Gifts is the ability to create a seamless social shopping environment.  Now, instead of having to go to different websites to do my online shopping or forgetting about a birthday, milestone or anniversary, I can now send Facebook gifts two ways – from the status update area or under the birthdays and Life Events section on the Facebook news feed.

From the looks of things, sending a Facebook Gift is very seamless too – with a few nice features thrown in.

How to send a Facebook Gift Continue reading What are Facebook Gifts

Facebook Onsite Notifications and what this means for your Facebook Pages

Facebook onsite notificationsToday, Facebook unveiled a new feature for Facebook Pages called onsite notifications.  While Facebook onsite notifications sounds like a tool to notify businesses when a customer or fan is “onsite” so that they can offer them a special or deal, it is anything but that.

What are Facebook onsite notifications?

Continue reading Facebook Onsite Notifications and what this means for your Facebook Pages

Facebook Insights Glossary

If you have a Facebook Page, one of the most important areas you should be checking every month are Facebook Insights. Facebook Insights can help you understand the performance of your Facebook Page so that you can learn to optimize the content that you publish for fans.

Unfortunately, if you’re not into analytics like I am, you might find Facebook Insights to be a bit challenging.

Fortunately, because I love analyzing my stats so much, I compiled a complete Facebook Insights Glossary to help you better understand what it is that you’re looking at.

Facebook Insights Glossary

Facebook Insights Glossary

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How to merge Facebook Pages (two existing, duplicate pages)

Do you happen to have two duplicate Facebook Pages? Instead of trying to maintain both pages or get fans to move from one Facebook Page to another (a task in itself), the best way to consolidate both pages is to learn how to merge facebook pages. 

Merge Facebook Pages

Why merge Facebook Pages?

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Commonly used acronyms on Facebook

Commonly used Facebook acronyms

Whether you’re just getting started with Facebook or you’ve been using the social network for a while, below is a list of commonly used acronyms (cua) that you can use on Facebook.

Remember, depending on the conversation you’re having, this list of commonly used Facebook acronyms might not always be appropriate so be sure to consider your audience before you use them in a public space.

Commonly used acronyms on Facebook

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Facebook signs for your business [Download] – Christiankonline.com

If I could offer one piece of advice to business owners about social media it’s this. If you have a Facebook Page, make sure you advertise that you’re on Facebook.  Don’t assume customers know you are on Facebook.  A great free way to do this is with Facebook signs.

Advertise your Facebook Page with Facebook signs

Why you need Facebook signs for your business: 

Continue reading Facebook signs for your business [Download] – Christiankonline.com

How to promote posts to friends of fans on Facebook

How to promote posts to friends of fans on Facebook

How to promote posts to friends of fans on Facebook.  Facebook Promoted Posts have been around for just over a month and while most people are still catching on to what they are how they can help you reach more of your fans and improve your engagement with them, there’s been an update.

Previously, you could only use Facebook promoted posts to target posts towards your Facebook fans. Today, you can now use Facebook promoted posts to target friends of fans. What this means is that instead of promoting a post to just your fans, you can go a level deeper and reach their friends too (just by checking a box)!

Not only does this mean you’ll be making your marketing dollars work harder, but you’ll also have the opportunity to grow your network because your posts will now be shown to new people who don’t yet know about your Facebook Page in addition to your current fans.

How to promote posts to friends of fans on your Facebook Page

  1. Visit your Facebook Page
  2. Navigate to a post you want to promote – click the promote button
  3. Decide on how many people you want to promote a post to
  4. Check the box that says promote to friends of fans
  5. Click save

That’s it! You have just learned how to promote posts to friends of fans on Facebook.  

If you get stuck, be sure to read these 10 things to know about Facebook promoted posts before you begin using this new feature.

Link Instagram and Facebook Pages You Manage

Instagram logo

 
If you want to link Instagram and Facebook Pages that you manage, all it takes is a few minutes.

Before you link Instagram and Facebook Pages together, consider these amazing stats: every 58 seconds, a photo is uploaded to Instagram, 1 new user joins Instagram every second, and 50 million+ users are already using Instagram.

If those don’t move you to link Instagram and Facebook Pages you manage together, think about it from your fans’ standpoint.

Besides posting  typical Facebook Page updates – “LIKE this post…”, we launched a new product or news about your brand, Instagram photos can be a great way to boost the quality of the content you already post to your Facebook Page.

Why link Instagram and Facebook Pages?

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Facebook Promoted Posts and 10 Tips To Know

Facebook promoted posts have been around for a little over a month. For most Facebook users however, they’re a little confusing because you now have yet another tool to help you market your business on Facebook.

12 tips on using Facebook Promoted Posts on your Facebook Page

So what are Facebook Promoted Posts?

Promoted posts give you the ability to have a post from your Facebook Page shown to more of your friends and fans.

To help you eliminate the complexities of Facebook promoted posts, here are 10 tips on using Facebook Promoted Posts on your Facebook Page.

Continue reading Facebook Promoted Posts and 10 Tips To Know

Changing your Facebook vanity URL username [video]

Back in 2009, there was a major land grab for Facebook vanity URL’s. What this meant was that a lot of people ended up with really bad URL’s – that they couldn’t change.  Fast-forward three years later and Facebook seems to have been listening because now you can change your Facebook vanity URL username. While this is great for those of you who got stuck with a bad vanity URL — think anything with underscores or dashes — this means you can now fix that and continue building your brand via social media.

Before you get all excited though, there are three caveats to changing your Facebook vanity URL

  1. You must have 200 Facebook fans before you are allowed to make this change
  2. Changing your URL means you will also lose any search engine positioning you previously had
  3. Your old URL also won’t redirect, so if you have it on business cards, a website, flyers or in email signatures, you’ll need to change it STAT!
For those of you who are ready to change your Facebook vanity URL, watch this very brief video on how to change your Facebook vanity URL username:

Continue reading Changing your Facebook vanity URL username